About Us

WHY DO WE DO WHAT WE DO?

To make fantastic cruelty-free natural hair, skin and wellness products that work...
While using natural, sustainable ingredients, preferably Filipino and local when possible...
Made in a way to help our partner suppliers and farmers not just survive, but to thrive.

We aim to honor the environment with what we take.
We will replant what we use with a long term goal of reforesting the Philippines by planting 300 Gugo seeds every year.

We will also keep finding ways to create with less waste, less plastic, and a more sustainable loop for the packaging life cycle. While it’s important to that we bottle the best that nature has to offer, it’s as important to keep the Earth thriving as the brand grows. 

OUR MISSION

We are committed to making the most amazing natural hair, skin and wellness products. We bring nature alive in every product we make, so you feel more alive.

WORDS WE LIVE BY

 NATURAL   |   THRIVE   |   FILIPINO   |   BETTER   |   SUSTAINABLE

OUR STORY

It all started with the coconut.
The brand started by solving a family’s problem - they needed a natural solution for their kids’ psoriasis. After a little bit of research, they found a solution in the coconut. Applying Virgin Coconut Oil directly worked! And so the brand started, by bottling & selling Virgin Coconut Oil. We branched out to massage oils, soaps, scrubs, balms, lotions, and what we're known for, our shampoos and conditioners. Next thing you know, Zenutrients was born.

OUR PROMISE

To continue the heritage of the brand by finding, making, mixing, and bottling the best nature has to offer. We are and will always be 100% cruelty-free. We do not use sulfates, petroleum, or parabens. We champion local ingredients when we can, and work directly with local farmers and suppliers to create a sustainable, progressive brand for the Filipino, by the Filipino.